- October 31, 2024
- Mark Mills
As a window treatment business owner, tracking the right numbers can make the difference between struggling and thriving. Vin Nigara, partner of Exciting Windows!, shares his top three benchmark numbers that every window treatment professional should monitor for sales success.
Number of Sales Appointments per Month
What it is: The total number of sales appointments conducted each month.
How to calculate: Simply count the number of appointments your sales team completes in a given month.
Why it matters: This number is a direct indicator of your business’s potential for growth. More appointments mean more opportunities to make sales and increase revenue.
Closing Rates by Salesperson
What it is: The percentage of appointments that result in a sale for each salesperson.
How to calculate: (Number of sales / Number of appointments) x 100
Why it matters: This metric helps you identify your top performers and those who may need additional training. It also provides insights into the effectiveness of your sales process.
Gross Profit per Sale
What it is: The amount of profit you make on each sale before accounting for operating expenses.
How to calculate: Sale price – Cost of goods sold
Why it matters: This number helps you understand the profitability of each sale. By tracking this, you can identify which products or services are most profitable and adjust your sales strategy accordingly.
Why You Need to Understand These Numbers
By consistently tracking these three benchmark numbers, you can:
- Identify areas for improvement in your sales process
- Set realistic goals for your team
- Make data-driven decisions to increase profitability
- Motivate your sales team with clear, measurable targets
Build a Better Business with Exciting Windows!
At Exciting Windows!, we understand that every window treatment business is unique. Our diverse network includes:
- Multi-million dollar managed businesses
- Shop-at-home window treatment specialists
- Custom workrooms
No matter your business model or size, we have the expertise and resources to help you track these crucial numbers and use them to drive your business forward.
Ready to take your window treatment business to the next level? Join Exciting Windows! today and gain access to:
- Proven strategies for increasing sales and profitability
- A supportive network of fellow window treatment professionals
- Exclusive tools and resources for tracking and improving your benchmark numbers
Don’t let another day go by without the insights you need to succeed. Join Exciting Windows! and start building a better business today.
Let Exciting Windows! help you master your numbers and unlock your business’s full potential.
