Who We Are
And what we do. The better business philosophy.
We founded Exciting Windows because we wanted to create a real business community—specifically for window treatment professionals.
No hollow corporate sales jargon. No limp lists of knowledge we already knew. No hours of our priceless time wasted on boring meetings or opaque data.
We saw a need for a community that understood the complexities of what we do on every level—from solo entrepreneurs to leaders of large teams.
We wanted to build a strong, straightforward, personalized space where people who are looking to excel in our unique industry could come together and learn from the best. And so we have.
The Exciting Windows Mission
To assure that each owner Builds a Better Business
that is pleasurable, profitable, and valuable.
Icons and Innovators
LuAnn Nigara
Number One in Sales
Window Treatment Career Began in 1984
Areas of Expertise: Sales, negotiation, employee development, straight talk
How She’ll Transform Your Company: LuAnn will revolutionize your outlook and give you the tools to navigate those hard conversations with clients, employees, vendors, and trades.
LuAnn is a celebrated media personality, keynote speaker, and seasoned entrepreneur. An author of three published books and a sought-after columnist, LuAnn has been recognized as the go-to keynote speaker for professionals who want to launch their life’s work and get out of their own way. LuAnn has captured international attention for her weekly podcast A Well-Designed Business® which has 700 episodes and 4 million+ downloads.
Vin Nigara
Once Recruited & Trained 23 Franchisees in 18 Months
Window Treatment Career Began in 1983
Areas of Expertise: Operations, systems, finance, keeping your bottom line inline
How He’ll Transform Your Company: Vin will find efficiencies you didn’t know existed, streamline your working models, and help you forge a path to profit.
Vin is a relentless entrepreneur and business developer—and has been since 1978. With his prior experience as VP of Franchise Sales for two prominent industry companies, he brings unparalleled expertise in operations, systems, and finance to everything he does. A former college baseball coach, his passion for teaching has translated into creating an accessible platform for imparting his extensive business acumen to community members of any level.
Steve Wishnow
Demystifies Marketing
Window Treatment Career Began in 2005
Areas of Expertise: Marketing, development, strategies, making the data work for you
How He’ll Transform Your Company: After decades as a marketing SVP, Steve knows exactly how to make sure you’re getting in front of the right clients in the right place at the right time.
Steve Wishnow is a marketing strategist and co-founder of Exciting Windows with over four decades of experience in advertising, branding, and business development. Drawing on 22 years as Senior Vice President of Marketing for a major $3 billion department store organization, Steve brings real-world, results-driven perspective to everything he does. Through consulting, educational programs, and peer networking, he helps Members build businesses that are more pleasurable, profitable, and valuable.
Jessica Harling
Processes, Procedures & Hiring Guru
Window Treatment Career began in 2010
Areas of Expertise: Organizational design, process development, hiring strategy, people leadership, operational efficiency
How She’ll Transform Your Company: Jessica will bring clarity where there is confusion, structure where there is inefficiency, and alignment where there is friction—building the systems and teams needed to support sustainable, scalable growth.
Jessica Harling is a process architect turned people strategist, entrepreneur, and industry leader in the window coverings and interiors space. A fourth-generation expert with roots in a Chicago-based family business dating back to 1936, Jessica has built a reputation for transforming how companies operate from the inside out. As the founder of Behind the Design, she partners with workrooms, designers, and trade businesses to align people, process, and performance—helping them scale with clarity and intention. Known for her hands-on, no-fluff approach, Jessica is a trusted advisor for businesses ready to move beyond chaos and into structure-driven growth.
More than Just Advice—Our Resources Go Beyond
Access to Experts
We know the right people with the right knowledge to help your business excel.
Your Colleagues
Find knowledge and strength in our community of business owners—from solo entrepreneurs with solid margins to managed businesses with sights on expansion.
Data that Matters
Strength in numbers—literally. By sharing community data we can identify trends in real-time.
