Hiring Isn’t Your Problem. Leadership Is.
If your team feels inconsistent, it’s tempting to blame hiring.
You tell yourself:
- “Nobody wants to work.”
- “Good employees are impossible to find.”
- “The younger generation just doesn’t care.”
But after working with hundreds of successful window treatment businesses, we’ve found something important:
Most employee problems are not hiring problems. They’re leadership, systems, and clarity problems. The best teams in our industry don’t happen by accident. They are built intentionally through consistent leadership, clear expectations, measurable performance, and ongoing development.
The good news? You don’t need perfect employees. You need a better system for helping ordinary people become exceptional team members.
Here are five steps every window treatment business owner can take to build a stronger, more productive team.
Step 1: Hire for Thinking, Not Just Skill
The biggest hiring mistake window treatment business owners make is focusing exclusively on technical ability.
Can they sew? Can they install? Can they sell?
Those things matter. But the more important question is:
Can they think? Can they solve problems? Can they learn? Can they adapt when things don’t go according to plan?
Many Exciting Windows members report that problem-solving ability and basic math skills are often more valuable than technical experience. Several members specifically test tape measure reading, critical thinking, and decision-making before evaluating sewing skills.
Skills can be taught.Thinking is much harder to teach.
When interviewing candidates, ask questions that reveal how they handle challenges:
- Tell me about a time something went wrong and how you fixed it.
- What would you do if a project deadline was suddenly moved up?
- How do you prioritize multiple responsibilities?
The goal is not to find someone who already knows everything. The goal is to find someone capable of growing.
Step 2: Connect Employees to Purpose
Don’t focus so heavily on tasks. Instead, focus on purpose. Employees perform differently when they understand why their work matters.
A seamstress isn’t just sewing fabric. She’s helping create a beautiful home.
An installer isn’t hanging shades. He’s delivering the final experience that determines whether a customer becomes a referral source.
An office administrator isn’t processing paperwork. They’re protecting profitability and customer satisfaction.
People want to feel that their work contributes to something meaningful. This is why successful entrepreneurs establish clear mission, vision, and values throughout their organization. When employees understand the bigger picture, engagement rises and accountability improves.
At Exciting Windows, we often say: Build a Better Window Treatment Business.
That mission applies to employees too. When people understand how their role contributes to the company’s success, they become more invested in the outcome.
Step 3: Define the Role So Clearly There Is No Confusion
Nothing creates frustration faster than unclear expectations.
You might believe you have communicated expectations. Employees often disagree.
When roles are unclear:
- Accountability disappears
- Productivity declines
- Mistakes increase
- Owners become frustrated
The solution is simple: Document expectations.
The strongest businesses define:
Responsibilities
What is this employee responsible for?
Performance Standards
What does success look like?
Measurements
How will performance be evaluated?
Growth Path
What does advancement look like?
At Exciting Windows, we show our members how to develop detailed employee roadmaps that clearly define progression from Apprentice to Novice, Intermediate, and Proficient team members. Each stage includes specific skills, expectations, and measurable milestones.
Clarity creates confidence. Confidence creates performance. Performance creates profitability.
Step 4: Train. Meet. Coach. Repeat.
Another pitfall we often see is when window treatment business owners unknowingly sabotage employees by expecting training to happen once.
It doesn’t work that way. Training is not an event. Training is a process.
The most successful window treatment businesses create consistent rhythms:
- Weekly meetings
- Ongoing coaching
- Documented systems
- Regular feedback
- Continuous skill development
Why? Because consistency builds confidence. Employees cannot consistently perform above the level of training they’ve received.
The businesses that grow profitably create documented systems and Standard Operating Procedures (SOPs) that allow employees to succeed repeatedly. As LuAnn Nigara often teaches, it is nearly impossible to consistently create a remarkable client experience without documented processes.
Remember: Training reduces mistakes. Fewer mistakes improve margins. Margins create freedom.
Step 5: Model the Standard
This is the step most people want to skip. Unfortunately, it’s also the most important. Your team becomes a reflection of you.
If you’re late, they’ll be late. If you’re disorganized, they’ll be disorganized. If you avoid accountability, they’ll avoid accountability. If you continuously improve, they’ll improve too.
Owners often ask: “Why won’t my employees take ownership?”
The better question is: “Am I modeling ownership?” Leadership is not what you say it’s what your team observes every day. The strongest organizations are built by owners who demonstrate the standards they expect others to follow.
As the saying goes: Your team will never outperform your leadership.
The Real Cause of Employee Chaos
When window treatment business owners experience employee frustration, they often assume the problem is the employee. Sometimes that’s true.
Most of the time, however, the issue is something else:
- Lack of systems
- Lack of training
- Lack of role clarity
- Lack of accountability
- Lack of leadership consistency
At Exciting Windows, we teach owners to focus on the Five Departments of Business:
- Owner
- Marketing
- Sales
- Operations
- Finance
The Owner Department exists for a reason. Leadership cannot be delegated. It must be developed. When owners improve their leadership systems, employee performance often improves dramatically without replacing a single team member.
Better Employees Create Better Businesses
The window treatment industry is growing rapidly, creating tremendous opportunities for businesses that can build strong teams. But growth without people creates stress. Growth with great people creates freedom.
If you want better employees, don’t start by changing your team. Start by improving the environment in which your team operates. Hire thinkers. Connect people to purpose. Define roles clearly. Train consistently. Model the standard.
Because better employees are rarely found. They’re built.
And building better employees is one of the fastest ways to build a better window treatment business that is profitable, pleasurable, and valuable.
Want Better Employees? Build a Better Business.
You probably don’t need more employees.You need better systems for recruiting, training, coaching, and developing the people they already have.That’s one of the reasons Exciting Windows exists.
Our members regularly share hiring practices, onboarding systems, compensation structures, employee development roadmaps, productivity benchmarks, and management strategies that have been tested in real window treatment businesses—not theory, not guesswork.
Through monthly peer-to-peer meetings, owner-only discussions, team member training, and direct access to experienced industry leaders, you’ll learn how successful owners attract better employees, retain top performers, and build teams that support profitable growth.
If you’re tired of feeling like every employee issue lands on your desk, it may be time to stop trying to solve these challenges alone.
Join a community of window treatment business owners committed to Building a Better Business with Better Employees.
Learn more about Exciting Windows and discover how better systems create better teams, better profits, and a better business.
When you join Exciting Windows, you’ll transform a world of competitors into a community of collaborators. Submit the form below for membership information.
Find your people. Reach your goals. Grow your business.
Our members are the top-performing window treatment professionals in the industry.
Join us and grow!
- Want to learn from those who have done it before you?
- Collaborate and share data?
- Learn methods that will save thousands of dollars and hours of lost time?
- Hit that next goal you’ve had in mind for months…or even years?
We’d love to hear about your business. Tell us how to reach you so we can chat.








